search engines

We offer a host of top do-it-yourself tool on this page and we also work with the best SEO/SEM talent in the business to do it for you.

Search Engine Optimization (SEO)

Learn the Basics

Having a Web site does not automatically guarantee having traffic, even if you register the site with appropriate search engines. Whether you’re an e-tailer who wants customers, a business that wants clients, or an organization that wants to get your message out, Search Engine Optimization For Dummies explains the rules of the game.

Written by Peter Kent, e-commerce consultant, popular speaker, and critically-acclaimed author, Search Engine Optimization For Dummies helps you build a search engine- friendly site (or fix an existing site) and build traffic.

I have this book and highly recommend it!

The Search Engine Optimizer
Our friend Andy Theekson is the best of the best. Not only is he an ace search engine optimizer (SEO) and Internet marketeer, but he is also willing to share his in-depth knowledge with us. Want to do it yourself? Learn how, and sign up for Andy's free newsletter at: http://www.the-search-engine-optimizer.com/

Sign up now!

eLinking
Consists of a network of over 500 Web Sites. The purpose of this service is to increase your sites link popularity and is a critical component to search engine optimization or SEO. These sites get a significant amount of traffic.

Word Tracker
Choosing the right keywords is an art in itself. Wordtracker helps you find all keyword combinations that bear any relation to your business or service - many of which you might never have considered.

Search Engine Marketing (SEM)

Searchengines.com, a leading industry watch group, has an excellent summary of the various search engines and directories by category along with links to their submission pages.

Searchengines.com

You can list your site on the major search engines and many specialized ones yourself, or you can get different levels of assistance ranging from various types of online submission services to all kinds of software.

Searchiengines.com offers a helpful guide for choosing the right service.

Pay-per-click Advertising

Pay-per-click engines allow you to bid on keywords that relate to your site. If you're the highest bidder, your site will be ranked highest for that keyword.

The only pure pay-per-click engine that had achieved Top 10 status was Overture which was bought by Yahoo and is now Yahoo Search Marketing.

Google is among the most popular search engines and also has a pay-per-click program called "Google AdWords." Other pay-per-click engines are less popular but are trying to gain more recognition.